Magento is one of the most popular shopping cart software available . Its growing popularity results from the positive impressions that users have for its features. It has, among others, a wide array of customisable options and as no business is the same it allows it to be used for most e-commerce solutions.
Included in these options are a layered one page checkout. Through the use of dropdown menus, people who are viewing the site do not have to go to one page to another. This saves them a lot of time which eventually helps in sustaining their interests.
Magento shopping carts also make it possible for viewers to compare products with each other a very important feature in cross promoting items and achieving the ever important upsell.
Magento allows the customers to make their own reviews on their purchased products. These reviews would be made available for everybody to see and can help convert a customer into a buyer. This has an enhancing effect in terms of SEO.
Magento commerce was designed with SEO in mind, as part of building a powerful ecommerce solution SEO is a key factor in getting sites to appear on search engines for designated keywords. With the construction of a Magento store key elements such as google base listing, meta tag and meta descriptions are integrated with google analytics’s for listing with the google and bing search engines. Auto generation of site maps considerably expedites listing and intern web traffic.
The Magento software solution makes shopping much, much easier. It allows customers to send the products that they have purchased to many shipping addresses in one transaction. Also, currency and language change is also possible, thus non-speakers of your language and those who are using a different money denomination would be catered for.
We have successfully designed and deployed several Magento Manchester shops, two currently have turnovers in the areas of £20000 a month, one in particular has amassed a turn over of £170k since launch in Febrary. Project:Simply focus on project management of the sites from embryo through design through delivery. We then optimise hosting for Magento and focus on the marketing side of the shops. Essentially attracting the customer to browse the store and to convince them to make a purchase using our SEO services and PR services.
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